Bussiness essay Example | Topics and Well Written Essays - 250 words

Bussiness - Essay Example Chuodhury & Galeta (1998) provided seven goals for achieving competitive advantage. A great example of a company that has managed to sustain competitive advantage in while using the seven goals framework is Google, the search engine. There are quite a number of search engines to date yet Google has managed to stand out as the best. It successfully managed to hold off at least for a significant amount of time the entry of other search entries into the market. Which is often the quickest way to achieve competitive advantage, ensure uniqueness of a brand and hold off competition long enough to establish and renew a company. 2. Considering that Google was among the first search engines to effectively exist, it has established a reliable customer base which is yet another way to achieve competitive advantage. It has also managed to change appropriately to cater to the customers’ needs and wants. Google has further made an attempt to always offer more services and products like new web applications and recently advertising services. Despite the numerous entries into e-commerce and the numerous entries into similar businesses it is still highly possible for companies to achieve competitive advantage. Creating a unique niche is always the fastest way to do so yet upon the availability of similar fields within a certain niche use of strategy will ensure acquisition of competitive advantage as

Creative Web design & CMS Development Assignment

Creative Web design & CMS Development - Assignment Example Fries Deli also provides free delivery of packaged food items within the locality only if the requested items cost sum to a certain limit. At the outlet, the customers are handed the menu that contains the items with pricing. This menu is also displayed on top of the counter. But for the customer that request for home delivery the menu is informed to them over the phone from which the customer chooses. The purpose of this report is to review and convey the basic theoretical and implementation knowledge of web development through suggesting two enhancements to the existing setup of Fries Deli. The report presents an online static informational system for the Fries Deli and a dynamic feedback system for publishing user feedback regarding the various Fries Deli food services. It implicitly highlights how the technologies are picked from the available choices in view to the requirements of these two websites. 2. Theoretical Research and Evaluation Websites comprise of information coded i n a form which can easily travel over the internet. The informational needs of a person or company keep varying [1]. In accordance to these ever changing requirements, websites are of different types. Websites could be informational (static pages where content remains the same) [2], data-driven (dynamic pages where the updated data is displayed) [3], interactive (where some type of input is required from the user), closed access (private i.e. accessible only to authorized users), open websites (accessible to public) and website with frequently updated content. In order to handle this wide variety of websites, there are different methods of creating them. In the earlier ages of web development, the developers used to build websites from scratch. With the increase in web complexity [4] and advancement of web technology, web tools and editors [5] were developed that either assisted with the coding process, or made the web designing process entirely visual or both. And finally the conte nt management systems were introduced [6]. Whatever method was chosen, the websites created are required to be usable and accessible [7, 8]. The objective of the website is to share and access information. The website should be designed such that it is easy to use and learn them [9]. They must allow for both the abled and disabled users to be able to retrieve information. In order to access websites, they need to be assigned a domain name and be hosted onto some server wherefrom they can be accessed. The browser is a client application the runs on the user’s computer. It takes the request from user, transmits them onto the network and displays the server’s response to the request. Thus there are two areas where data can be manipulated; the client side and the server side. There are web standards that require to be followed by the websites created [10, 11]. XHTML, HTML is the standardized markup language used for presenting the content of a website i.e. the headings, co ntents, links, images, forms, etc. CSS is the standardized styling language used for defining the visual style of the website interface i.e. the colour of headings, text, links, etc. JavaScript, AJAX, JQuery, Flash are some of the language for programing the client side scripts. Php, Asp, .NET, etc. are some of the l